Digital Marketing
What are the most liked YouTube videos?
YouTube has become one of the most important social media platforms worldwide. On it, we can find millions of videos …
TOP 20 most followed accounts on TikTok
Do you know who has the most followers on TikTok? We analyze the data of the social media that is …
The 20 most viewed YouTube videos
As we all know, YouTube today has billions of users on its platform. There are many artists who took their …
What is sentiment analysis and why is it used?
Today we want to talk about how sentiment analysis works and why we should use it. But first we need …
How to measure share of voice for SEO, social media and PPC
One of the big questions for those starting out in the marketing world, and even for those who have been …
Brand Reputation, Digital Marketing
How to increase your brand affinity and discover your brand’s personality
It is essential for companies to build a good relationship with their consumers so that it will last over time. …
Influencer Marketing to develop an effective strategy
Nowadays, brands have in their hands an incredible opportunity to reach their target customers, we are talking about influencer marketing. …
Competitive Benchmarking: what is it and how to do it?
Benchmarking is the process of comparing your company with other competitors using a set of specific KPI’s appropriate to your …
What is social listening?
Social listening, also known as social media listening, is the process of identifying and evaluating what is being said on …
